Early website design reflected design styles that were more about attracting visitors than retaining them. As a result, styling was sometimes overblown and undisciplined.
Today as communication over the internet has become normalised web design reflects trends that are less cluttered and provide clearer visual communication.
Now in 2014 we are arguably entering a late secondary/early tertiary stage in the development of web design that emphasises retention in order to communicate with visitors to websites.
Here are some trends to watch over the coming year.
Flat Design
Flat design will continue to be popular after gaining ground in 2013. It reflects a more minimalistic design style that attempts to improve usability. ‘Flat’